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Business Marketing Messaging

Problem: Business Marketing Messaging - Automation Issue Troubleshooting

User Context

  • My automation isn’t triggering
  • My automation triggers too often (false positives)
     

Procedure

My automation isn’t triggering

  • Confirm the inbound message matches your Message Type (SMS vs MMS).
  • Verify that the reply is being delivered to the correct Receiving Number (if configured).
  • Check Message Content logic:
    • If using Contains all, all keywords must appear.
    • If using Begins with, the first word(s) must match exactly.
    • If using exclusions, make sure you didn’t accidentally block common words.
       
  • Make sure the message arrived within your configured Date & Time window.
     

My automation triggers too often (false positives)

  • Add a Receiving Number restriction to isolate traffic.
  • Switch from Contains any to Contains all.
  • Use Begins with for structured replies

    EXAMPLE: “INFO”, “STOP”, “JOIN”

     
  • Consider adding an exclusion keyword to filter out common unrelated messages.
     

Escalation Information

Escalation Information: SD1

If you need additional assistance, contact Crexendo Support at 855-211-2255 or email us at support@crexendo.com

 

Change Log

Date Description
May 16, 2026 Article revamped

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